Carolyn Creswell, Founder of Carman’s Fine Foods
Carolyn Creswell’s story is truly inspirational. As an 18 year old, she bought the Carman’s Fine Foods company for only $1000. Today, she is at the helm of an international food business and has won the coveted title of Telstra Australian Business Woman of the Year Award.
How difficult was it getting Carmen’s to where it is now?
It’s been a long and rewarding journey – and certainly not without its challenges. Running a business is always difficult, juggling children on top of that even more so, and we’ve gone through very tough times – such as having our range de-listed by one of the major supermarkets. But you just keep going. You keep working, and we gradually got everything re-listed – the bad times pass. I can definitely say that attending Fine Food was a big part of getting the brand and the products in front of the industry.
What advice do you have for anyone wanting to get into the food industry?
My advice is always to go for it. You only get one shot at life, so you need to ask yourself, ‘What do I want my life to look like? What do I want to do with my life?’ No-one is going to make things happen for you, so if you’re unhappy in your job, try something different, get work experience where you think you want to be – and make that change.
What would you change about your career?
Honestly, nothing. I’m a big believer in the philosophy that you learn from your mistakes. If I hadn’t made the mistakes I have, I wouldn’t be where I am. I believe I’m better at business for having gone through some tough times and challenges.
What do you believe you need to succeed in this industry?
I think that regardless of which industry you’re in, passion, persistence and a positive attitude are the key ingredients to success.
Carolyn will be speaking at our Women in Foodservice Charity Event, held on Wednesday 17 September. A limited number of tickets are available for sale, purchase your tickets now to hear from and be inspired by Carolyn.
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