The Concept


  • The only Fine Food exhibition 100% for the trade in Northern Asia,
  • An original concept for Asia, combining a traditional exhibition with business meetings,
  • Guaranteed return on investment, with pre-arranged meetings and local professional visitor walk arounds.

The concept of pre-arranged meetings: A window to the entire Asian market

  • Organization of a delegation of 100 VIP buyers coming from Japan, China, Taiwan, Hong Kong, Singapore, Thailand, Philippines, Vietnam, and Malaysia.
  • VIP Buyers strictly selected by the organization (decision makers looking for new products; references checked on-the-spot)
  • VIP Buyers invited by the organization
  • VIP Buyers making the commitment to select at least 10 exhibitors for private appointments (follow-up by the organizers, not with an automatic software).